To a Bold and Colorful 2025
As we say goodbye to 2024, our hearts are full of gratitude for each of you—our bold adventurers, collectors, and supporters. Your unwavering trust, passion, and enthusiasm have made this journey unforgettable. We are deeply thankful for the part you’ve played in our story, and we’re privileged to be part of yours.
This year has been a powerful reminder of the strength of community. As the world faced remarkable challenges and changes, we’ve witnessed the resilience, unity, and bold spirit of our global family. Your stories, your adventures, and your connections have shown us that, even in uncertain times, there is so much to celebrate and cherish.
Moments That Shaped Us
In 2024, we had the privilege of being part of some truly special moments. A son gifting an Odyssey MGP to honor his father’s retirement, expressing gratitude and admiration. A father and his two sons visiting our Singapore studio and making their first BOLDR purchase together as part of their family adventure. These moments are what make our journey meaningful.
This year also marked our first-ever trip to Windup New York. Meeting so many of you in person, hearing your words of encouragement, and sharing stories reaffirmed why we do what we do. To those who joined us and walked away with a piece of BOLDR, thank you for making it such an unforgettable experience.
A Year of New Releases
We were thrilled to launch several exciting models in 2024:
- Black Dragonfish: Our third Musou Black timepiece, inspired by the deep-sea creature with its brooding, toothy charm, captured in the darkest black.
- Wayfarer Sierra: A tribute to autumn’s warm, earthy tones, bringing serenity to your wrist.
- Safari Silver Fox: Our first stainless steel Musou Black piece, honoring the intelligence and resourcefulness of the silver fox.
- Safari GMT Banff & Shamba: Featuring rugged stencil-font hour markers, combining charm and practicality.
- Field Medic Collection Update: With enhanced legibility, upscaled indexes, and brighter lume for medical professionals and adventurers alike.
Each release was designed with your adventures in mind, and your excitement continues to inspire us to explore new horizons.
Lessons and Growth
2024 also brought valuable lessons, especially with the Venture Un.dark. Created to honor the Radium Girls and their legacy, the watch sparked meaningful conversations about their history and the impact of workplace safety reforms. While the design was met with differing interpretations, we’ve made the decision to cease sales of the Venture Un.dark. This decision reflects our commitment to listening, learning, and showing care. We are grateful to the collectors who supported this project, and we believe it successfully raised awareness about the Radium Girls’ story—a chapter of history that needs to be remembered.
Moving forward, we are dedicated to being more thoughtful in how we approach these meaningful stories, ensuring that we stay true to our shared values and continuously learn from your feedback.
Looking Ahead
Your participation in our recent branding survey has helped shape our vision for the future. We’re excited to refresh our brand in 2025 with new colors, bold ideas, and even greater adventures. The year kicks off with the Odyssey Titanium+ Collection, available in four striking hues—Horizon, Aurora, Crimson, and Ember—at a special pre-order price. Shipping begins January 24th, 2025.
Thank You for Believing in Us
None of this would be possible without you. Your trust, your support, and your shared love for adventure inspire us every day. Thank you for letting us be part of your stories and for being such an integral part of ours.
Here’s to a new year filled with exploration, growth, and bold possibilities. Wishing you a joyful holiday season and a prosperous 2025.
With heartfelt gratitude,
Leon
Founder